M.B.A. (Media Business Management)
Level – Post Graduation
Duration – 2 years (4 semesters)
Seats – 60
Applicants must be graduates in any discipline and should qualify the entrance exam conducted by the university.
About the Programme
Media Management is a specialised area of business administration which teaches students about development, planning, functioning and brand building of corporate and media enterprises.
- To provide students with an overview of media and introduce them to the environment of the media industry, and its management.
- To empower students with insights into planning and execution of media plans and also to assess the future needs and trends to give an understanding of the basic functions of management.
- To enable students with an understanding of the various aspects of entertainment and media industries.
If you are interested in pursuing a career in the ever-dynamic media industry, to create innovative digital concepts, and use skills and technology to help a company grow, this course is for you.
Career path you can choose after the course
- Media Strategist
- Marketing Analyst
- Marketing Manager
- Media Manager
- Media planning Manager
- TV Producer
- Digital Media Assistant
- Corporate Communication Head
- Public Relation Officer
- Channel Head